Tue.Aug 16, 2022

Remove Image via Balenciaga
article thumbnail

4 Lessons Brands Taught Us When They Became “Cool”

Set Up

Image via Salehe Bembury’s Instagram. Image via Balenciaga.com. Balenciaga is known for taking previously undesirable fashion and making it “Camp,” or appealing by intentionally leaning into tackiness. Salehe’s designs transformed how many people look at Crocs and choose to wear them today.